For technical founders in deep tech and hardware preparing to raise.

You’ve proved the technology. Show investors how the business scales.

The Scale-up Case. Show how the business can scale, what your next round needs to prove, and how much capital it takes to get there. Built with you in 4–8 weeks. Get the one-pager For founders PDF ↗ For investors PDF ↗

Bruno Morety
Bruno Morety Fundraising Case Partner

5 years financial controlling at BMW, US to China.
Decision cases up to €260M in annual revenue.

Based in Munich, working across Europe Kickoff On-site, wherever you are.

A quick gut check.

Can you name the business milestone this round must unlock?

Founders list what the money pays for. Investors ask what risk disappears.

Got a NO in your mind? That's the gap.

You proved the technology.

The next decision will be made on the business case.

From the other side of the table, investors need a business they can fund, not a technology they admire.

Investors back businesses they believe can scale. Early on, they look for a credible path from first pilots to repeatable sales, and for numbers that show how the business could work at higher volumes.

01
“Fascinating technology.”

They saw the technology. They couldn’t see the business.

02
“Can you sell this again and again?”

You showed the first pilots. Investors wanted to see how those pilots could become repeatable sales and what happens to margins as volume grows.

03
“Let's stay in touch.”

You showed the forecast. Investors wanted to see what had to happen for the business to scale.

Know what to raise. Show what it unlocks.

The Scale-Up Case.

Show investors you can scale.
Know what to raise and what it must prove.

We work from the numbers you already have. Together, we lay out how you get from pilots to repeatable sales, what that takes financially, and which milestone the next round should fund.

  • Unit economics and break-even drivers
  • A milestone plan
  • The next-round one-pager
The package · Fixed scope 4–8 weeks One case investors can decide on
  • Walk me through the business and the numbers
  • I ask the questions the room will ask
  • Bring sales, costs and margins together so investors can see what the business has proved and what the plan still assumes
What this unlocks

a baseline: where you stand without the round, and with it.

  • Work out what it costs to reach the next commercial milestone, from converting pilots into contracts to starting series production
  • Realistic sales cycles and pilot conversion
  • Each round sized to the milestone it funds
  • Edge cases tested: what happens if a key KPI slips
What this unlocks

a milestone plan you can run the business on.

Your three deliverables

01
Unit economics and break-even drivers

The numbers behind your margins and break-even point, and what a delay in sales means for cash and runway.

02
The milestone plan

Tech unlocks, sales cycles and rounds on one timeline, to break-even and beyond.

03
The next-round one-pager

How much you’re raising, what it funds, and what that milestone will prove about your ability to scale.

What you walk away with

A case you can carry into every investor and board meeting — and make your own.

Milestone steering.

The plan is built. Now the numbers move.

MONTHLY
Every month. And whenever a pilot slips or a board meeting is coming.

Like a rally co-driver, I read sales, margins and runway against the plan — so you can act before a missed milestone becomes a cash problem.

Know what a missed milestone costs

A delayed contract. A lower margin. What it does to cash and your next round.

Know when to push or hold

Where to accelerate sales, pace spending or revise the plan.

Bring a decision to the board

What changed. Your recommendation. The numbers behind it.

Relevant experience.

Bruno Morety
Fundraising Case Partner
English · German · Spanish
01
Business cases for decisions.

I’ve built decision cases around pricing, sales volumes and margins. I bring that same discipline to your next round.

02
Top-down unit economics.

Price, volume and margin first. I find the assumptions that don’t hold — and what they do to cash and break-even.

03
From big picture to business case.

Complex businesses, reduced to a clear decision: what to fund, what it unlocks and where the risks sit.

Free diagnostic call · 30 minutes

Planning your next round?
Pressure-test the case before you pitch.

Nothing to prepare. I ask the questions your investors will ask next. You leave knowing where your case holds, and where it doesn’t yet.

Investors: have a founder heading into a round? Introduce us.